Authentic Lessons From The Inner Workings of Business

build solid ground

Learn how effective company culture and boosting employee retention go hand in hand.

Build a Solid Ground
build solid ground

Discover how fostering a strong family culture can result in continued business success.

Prepare for the Future
build solid ground

Tips and techniques that can change lives and propel business growth.

Aspire for Success

Mitzi's Spouse Program discusses turning unfortunate incidents into good fortune.

Live with Purpose

Meet Mitzi

Mitzi Perdue is the daughter of one business titan (her father founded the Sheraton Hotel Chain) and the widow of another, (her late husband was the poultry magnate, Frank Perdue), but she is also a businesswoman in her own right. She started the family wine grape business, now one of the larger suppliers of wine grapes in California. Mitzi likes nothing better than to share insider tips for successful family businesses. Her family of origin (the one that started the Sheraton Hotels) began with the Henderson Estate Company in 1890, and her Perdue family started in 1920 in the poultry business. These two families have a combined tradition of 222 years of staying together as a family. Mitzi is happy to share actionable advice on how they did it.

Book Mitzi

Articles Written by Mitzi Perdue

Mitzi Perdue’s strategies to preserve your company as a family business

Mitzi and Frank Perdue

The widow of Frank Perdue, longtime president and CEO of Perdue Farms, offers nine suggestions gleaned from observing her husband’s leadership in the January/February 2016 issue of Family Business Magazine.

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Leadership Insights: What made the Sheraton Hotels Grow

Team Hand Cheer

My father, Ernest Henderson, built the Sheraton hotels from one hotel to more than 400 during his lifetime.

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Family Practitioner: Embedding the Family’s values by creating an ethical will

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Much as I admired Frank Perdue for his success with his family poultry business, I admired him even more for his success as a family man.

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I truly found Mitzi’s presentation uplifting. It was filled with tips I can use right away.

- Dianna Whitney Thelma Lay, CEO, Maniera District Magazine -

Mitzi’s energy and demeanor are so engaging it seems as if time stands still while she is speaking!

- Adrian R. Holmes, Interior Decorator -

Mitzi’s story telling ability and style far exceeded my expectations. It felt like a personal conversation with a good, longtime friend and more, I felt like Mitzi was sharing private stories about the inner workings of the business and thoughts that drove Frank’s standards of excellence. Mitzi’s stories must be shared with all business students.

- Amy Miller, Human Resources Consultant -

Mitzi Perdue is a true inspiration to all who have the opportunity to hear her speak. Whether talking to an intimate group of 20 or a crowd of 200, Mitzi has the ability to bring Frank to life by sharing his philosophy of hard work, determination, and strong ethical principles. Our students love her and standing room only is a guarantee whenever Mitzi is on campus.

- Christy Weer, Dean, Perdue School of Business -

Mitzi Perdue spoke to the International Executives Resource Group, of which I am Chairman. She had a strong, but friendly presence and spoke with authority and deep knowledge. Importantly, she showed great understanding about Frank Perdue’s decisions and why he was successful. Listeners went away with real lessons they could apply to their own businesses.

- Richard Guha, Transformational Leadership, Fortune 100 CEO, Board Member Max Brand Equity -

Mitzi Perdue is an extraordinarily accomplished and engaging story-teller – with quite a story to tell. Real lessons from the real trenches of business, told in a highly personal and memorable way.

- Timothy Powell, President, The Knowledge Agency -

If you didn’t already know Mitzi Perdue, you will leave having gained a new best friend. Her talk is engaging and entertaining, and most importantly, filled with amazing and actionable information.

- Stacy Kenny Mitchel, Author and Happiness Coach at I'll Take Success -

Wow, Mitiz’s keynote was a hit with our conference attendees. She provided practical, thoughtful ideas for complex family business challenges. Her warm, engaging approach radiates a genuine passion for all things family and business. Mitzi was diligent and detailed in her preparation, making it fun and effortless to work with her.

- Peter Begalla, Education Director, Family Business Magazine -

Mitzi Perdue took her listeners on the journey of her life among successful leaders of business. She shared the tips that helped both them and her turn opportunity into success. Mitzi inspires others to redefine failure.

- Christine L. Sherman, U.S. Armty Major - Ret. -

Her after dinner talk was perfect! A little of this, a little of that peppered, with that wonderful magic trick which surprised everyone and just the right amount of time to engage everyone! In addition, she is a thoroughly nice person and so gracious and personable!

- Jane Ridolfi, Ret. New York City -

Want Those Who Come After You to Be Happy?Write an Ethical Will!

Lack of values can make children vulnerable to destructive behaviors, can turn heirs into playboys and can accelerate the arc of “shirtsleeves to shirtsleeves in three generations.” An ethical will can play a role in helping your children and those who come after them to have happy, productive lives.